The Marketing Leftovers Audit: What to Keep, Reheat, or Throw Away Before 2027
Thanksgiving leftovers aren't the only things worth sorting through before the new year. Your business may be carrying outdated campaigns, forgotten subscriptions, underperforming content, and valuable marketing assets that just need a refresh. This Thanksgiving-inspired marketing audit explains what to keep, what to reheat, and what to throw away before 2027 so you can reduce unnecessary spending, strengthen your digital presence, and focus on marketing that supports real customer inquiries.
Is Your Website Ready for January 2027? Five Tests Every Local Service Business Should Run
Before January 2027 arrives, local service businesses should make sure their websites are ready to turn customer interest into real inquiries. A website can look professional and receive traffic while still losing opportunities through unclear services, poor mobile usability, broken contact forms, or inaccurate local information. Discover five practical website tests every local business should run, how to identify the most important problems, and what to fix before investing in more marketing.
Before You Renew Your Dealership Lead Contracts for 2027, Run This Marketing Audit
Before your dealership renews its lead-generation contracts for 2027, take a closer look at what those marketing investments are actually producing. High lead volume doesn't always mean better sales performance, and expensive third-party platforms aren't automatically delivering the most valuable customers. This comprehensive dealership marketing audit explains how to evaluate lead quality, cost per sale, vendor overlap, CRM attribution, website performance, and organic search opportunities so you can make smarter renewal decisions and build a more accountable marketing strategy.