How to Add Google Analytics to Your Gradual Community (and Start Turning Members Into Leads)

If you’re running a community or events on Gradual and not tracking what happens after people land on your site, you’re leaving leads (and money) on the table. In this guide, we break down exactly how to add Google Analytics to the Gradual platform using GA4 and Google Tag Manager—so you can stop guessing, start measuring, and turn traffic into predictable leads.