General Contractors
Build More.
Win More.
Bid More.
We build the digital engine that keeps your pipeline full — from Google Local Services Ads and SEO to automated lead follow-up and project showcase websites. Built exclusively for contractors who are serious about growth.
4.1×
More qualified leads
53%
Lower cost per bid
60+
Days to pipeline impact
Lead Pipeline
LIVE
Website Visits
3,247
↑ 62%
Project Inquiries
94
↑ 44%
Bids Requested
38
↑ 31%
Lead Funnel — This Month
Organic Traffic3,247
Service Page Views1,108
Contact Form Opens312
Qualified Leads94
Recent Leads
RB
Robert Baxter
Kitchen Remodel · Bethlehem, PA
$42K
HOT
DP
Diane Purcell
Home Addition · Allentown, PA
$89K
NEW
TM
Tom Martinez
Commercial Build-Out · Easton, PA
$210K
WARM
Google Local Services Ads✦
Contractor SEO✦
Project Showcase Websites✦
Lead Automation✦
Google Business Profile✦
Review Generation✦
Meta & Display Ads✦
CRM & HubSpot✦
Email & SMS Follow-Up✦
Analytics & Reporting✦
The Problem
Your crew is world-class.
Your pipeline shouldn't be the bottleneck.
82% of homeowners and property managers search online before calling a contractor. If you're relying on word-of-mouth alone, you're watching jobs go to less qualified competitors.
01
No Consistent Lead Flow
Feast or famine cycles driven by referrals. One slow month can stall operations while your crew sits idle and overhead keeps climbing.
02
Invisible in Local Search
Homeowners searching "general contractor near me" or "home addition contractor [city]" find your competitors first — contractors with worse work but better websites.
03
Wasted Ad Spend on Tire-Kickers
Running Google ads without proper targeting fills your inbox with low-budget shoppers, not serious $50K+ project owners. Your time is worth more than that.
04
Slow Lead Response Loses Bids
You're on the job site. A lead comes in. You call back 4 hours later. They've already booked a walkthrough with someone else. Speed wins in this industry.
Our Solution
A full-funnel growth engine
built for your trade.
High-intent lead campaigns tied to project types
We target homeowners actively seeking bids — kitchen remodels, additions, commercial work — not anyone who ever googled "construction."
Dominate local search in every service area
Service-specific landing pages, GBP optimization, and citation building that puts you top-of-pack across your full territory.
5-minute automated lead response, 24/7
CRM workflows that instantly text, email, and qualify every inquiry while you're on-site — so you never lose a bid to slow follow-up.
Project showcase website that closes deals
High-converting portfolio pages that show your best work, collect bids, and build trust — so prospects call you ready to hire, not just "get a quote."
Reputation system that compounds over time
Automated review generation after every project close, across Google, Houzz, and Angi — your reviews become your best salesperson.
What We Do
Everything you need to
fill your calendar with real jobs.
One specialized agency. Every digital channel. Zero guesswork.
01
Google Local Services Ads
Appear at the very top of Google search with the "Google Guaranteed" badge — the most trusted placement in local contractor search. We set it up and optimize it monthly.
Pay Per Lead →
02
Local SEO & Google Business
Service-specific landing pages for every trade you offer, GBP dominance across your service radius, structured data, and citation authority that earns you the local pack.
Long-Term Equity →
03
Project Showcase Website
A fast, conversion-optimized contractor website that showcases your portfolio, captures leads, and builds trust before you ever walk through the door for a walkthrough.
24/7 Salesperson →
04
Lead Automation & CRM
HubSpot setup, instant lead routing, SMS + email sequences, and automatic bid-request scheduling. A qualified lead gets a response while you're still pouring concrete.
Never Miss a Bid →
05
Paid Search & Meta Ads
Google Search and Facebook/Instagram campaigns precisely targeted to homeowners and property managers in your service area who are actively researching projects.
Immediate Pipeline →
06
Reputation Management
Automated post-project review requests, real-time monitoring across Google, Houzz, and Angi, and strategic response management that builds credibility at scale.
Trust That Converts →
How It Works
From audit to booked jobs
in 60 days.
A straightforward process that gets your phone ringing with serious project owners — not tire-kickers.
1
Free Digital Audit
We analyze your current Google rankings, ad performance, website conversion rate, and online reputation to map exactly where you're losing jobs to competitors.
2
Custom Growth Plan
We build a strategy specific to your trade mix, service area, and average job size — targeting the project types that move your revenue needle the most.
3
Full Build & Launch
Ads go live, landing pages launch, CRM automation activates, LSAs go live. Your team doesn't lift a finger — we handle everything end-to-end.
4
Optimize & Scale
Monthly strategy calls, transparent reporting, and relentless optimization. We work to improve your cost-per-lead and pipeline quality every single month.
Client Results
Real contractors.
Real pipeline growth.
We measure success the way you do — bids won and jobs booked.
Summit Home Renovations
Residential GC · Lehigh Valley, PA
3.7×
More Leads
$31
Cost/Lead
"We went from chasing referrals to turning down jobs because we were booked out 3 months. Ritner completely changed our business."
Apex Construction Group
Commercial GC · Philadelphia, PA
58%
More Bid Requests
4.2×
ROAS
"We ranked on page 1 for 'commercial general contractor Philadelphia' within 5 months. The quality of inbound inquiries is completely different."
Craftline Builders
Remodeling Contractor · NJ
61%
Lower CPL
4.9★
Google Rating
"I used to spend my Sundays cold-calling leads. Now my phone rings Monday mornings with homeowners who already trust us from our reviews and portfolio."
Your Online Presence
A contractor website that
earns jobs while you work.
Most contractor websites are digital brochures that do nothing. We build performance sites that rank, capture leads, and build trust the moment a homeowner lands on the page.
Project Portfolio Pages
Before/after galleries, project scope, budget ranges, and timeline data that build massive credibility before the first call.
Instant Bid Request Forms
Structured intake forms that pre-qualify leads by project type, budget, and timeline — so you spend time on the right opportunities.
Service Area SEO Pages
Dedicated landing pages for every city and trade you serve, each optimized for high-intent search queries with real buying intent.
Live Review Integration
Google and Houzz reviews displayed live on your site with automated post-project requests that build your rating on autopilot.
SUMMIT
Home
Projects
Services
Reviews
Contact
Lehigh Valley's Trusted General Contractor
WE BUILD WHAT
OTHERS CAN'T.
OTHERS CAN'T.
Kitchens, additions, full renovations. Licensed, insured, and trusted by 400+ homeowners.
Get Free Estimate
View Projects
Recent Projects
🍳
Kitchen Remodel · $68K
🏠
Home Addition · $125K
🧱
Basement Finish · $44K
Request a Free Estimate
GET MY FREE ESTIMATE →
Ranking Keywords
#1
general contractor Lehigh Valley
2,400/mo
#1
kitchen remodel Allentown PA
1,100/mo
#2
home addition contractor Bethlehem
880/mo
#3
licensed general contractor near me
3,200/mo
Why Ritner Digital
We know construction.
Not just Google Ads.
Generic marketing agencies treat your business like a law firm or a restaurant. We're trade-industry specialists — we understand project cycles, seasonal demand, bid conversion rates, and what a $120K job actually means to your bottom line.
Talk to a Contractor Specialist →Trade Industry Specialists
Our team has worked with contractors across residential, commercial, and specialty trades. We speak your language.
Seasonal Campaign Planning
We surge budget before your busy season and shift strategy in winter — aligned to how the construction market actually moves.
$0 wasted.
Full attribution from click to signed contract
You know exactly which ad, keyword, or page generated every bid request — and what it costs to acquire each job. No black boxes.
No Long-Term Lock-In
Month-to-month engagements. We earn your business by delivering results every single month.
Dedicated Account Manager
One specialist who knows your business inside out. No ticket queues. No offshore support.
Let's Get to Work
Ready to keep your
crew booked with great jobs?
Get a free, no-obligation digital audit. We'll show you exactly where you're losing bids online — and exactly how we fix it.