The Best GEO Agency in New York? Here's What to Actually Look For.

GEO — Generative Engine Optimization — is the practice of ensuring your business surfaces in AI-generated responses from ChatGPT, Google's AI Overviews, and Perplexity. In a market as competitive as New York, the businesses building GEO visibility now are establishing a presence in the discovery layer that competitors will struggle to displace later. Here's what a real GEO program looks like and what to ask any agency before hiring them.