The Website Audit We'd Run on Every Washington Township, NJ Small Business

Most small business websites in Washington Township were built once and left alone — while the standards Google uses to evaluate and rank them kept moving. The result is a gap between where most local business sites are and where they need to be to compete effectively in local search. In this post we walk through the exact audit we'd run on a Washington Township small business — every section, every signal, every finding we typically encounter — and what it would take to close the gaps. This isn't a generic checklist. It's a real look at what local search performance actually requires in this specific South Jersey market.