Template Shop · Car dealership
The Showroom Template
A sleek, cinematic website for car dealerships. Real prices, live payments and a spotlight for your service department, installed and supported by me.
$500 + $250/mo · See pricing
The whole homepage
One page, top to bottom.
This is the real demo site, not a screenshot. Scroll inside the window, try the payment calculator and tap around, just like your shoppers would.
The walkthrough
Every section, up close.
First impression
01
Hero and search
A cinematic showroom photo under a bold headline, with an inventory search bar, shop-by-style chips and a strip of trust numbers.
Shopping
02
Featured inventory
Vehicle cards with price, estimated payment and mileage, plus a tile that opens the full inventory.
04
Payment calculator
Live sliders for price, down payment and rate, with the monthly payment and a pre-approval button.
Trust and service
06
Why buy here
A delivery photo beside four promises: upfront pricing, inspections, home test drives and no pressure.
The visit

The Showroom Template, built for Squarespace.
What is the Showroom Template?
It’s a sleek, cinematic website for car dealerships: a homepage that takes a shopper from “what’s on the lot” to a test drive, with an inventory search, featured vehicles, specials, a live payment calculator, trade-in, service and hours, all built as custom code on Squarespace. I set it up with your dealership’s brand, photos and words.
Why it matters
Most dealer sites are cluttered, slow and hard to trust. This one looks like a premium car brand, shows real prices and payments up front, gives your service department its own spotlight, and is built by an SEO practice so local shoppers searching for a dealer near them can find you.
01 · See what’s inside
Pages included
Every page a dealership needs.
You get five page types, ready for your store: a 14-section homepage, inventory and vehicle pages, monthly specials, finance and trade-in, and service and parts. Inventory can link to the listing feed you already use, so the site stays current without double entry.
Section counts are from the demo site. Inventory links depend on your listing provider.
02 · See what’s inside
Inventory and search
Find it fast. See the real price.
A search bar sits right in the hero, with shop-by-style chips underneath. Featured vehicle cards show the price, an estimated monthly payment and mileage, with one tap to check availability, so shoppers stop guessing and start asking.
Vehicles and prices are samples from the demo site.
03 · Built to sell and service
Payment calculator
Know the payment before the visit.
Shoppers set the price, down payment, rate and term, and the monthly payment updates as they go. It answers the first question every buyer has and leads straight into pre-approval, with an estimates-only disclaimer built in.
Illustrative example.
04 · Built to sell and service
Specials, service and hours
Offers, service and hours, done right.
Monthly offer cards carry their fine print right underneath. The service center gets its own section with booking, coupons and recall lookup, and sales, service and parts hours sit in simple tabs with today highlighted automatically.
Offers are examples; your real terms go in during setup.
05 · Done for you
Setup and support
I set it up. You sell cars.
This is a done-for-you template. I gather your logo, colors, photos, departments and copy, set up every section for your dealership, review it with you and launch, with 30 days of fixes after. Then monthly support keeps it current: new specials, new photos and changes whenever you need them.
Illustrative timeline.
Pricing
Simple, done-for-you pricing
Every template in the shop is $500 to set up, then $250 a month for ongoing management and support. I build it with your dealership’s brand, launch it and keep it running.
-
One-time
Template + setup
$500
- Installed on your Squarespace site
- Your logo, colors, vehicle and team photos and copy
- Homepage plus inventory, specials and finance pages
- Service and parts pages
- Meta titles and descriptions
- 30 days of fixes after launch
-
Ongoing
Management + support
$250 per month
- Content changes and updates
- New blog posts featured on your homepage
- Small design tweaks
- Fixes when Squarespace changes
- One person to call when something needs doing
Requires a Squarespace plan that allows custom code: Core, Plus or Advanced (or legacy Business and Commerce plans). One purchase covers one website. Live inventory comes from your existing inventory or listing provider and is linked or embedded during setup. You’re responsible for making sure offers and disclaimers follow the advertising rules in your state and your manufacturer’s guidelines.
Questions
Is the demo a real dealership?
No. Ashgrove Motors, its people, vehicles, prices, offers and reviews are fictional, made to show how the template looks with real content. Vehicles are shown without brand names or logos. Your site launches with your dealership, your inventory and your verified reviews.
Can you match my brand and my manufacturer’s look?
Yes. The demo uses midnight, white and cobalt, but colors, fonts and photos are all set to your dealership during setup, including your manufacturer’s brand guidelines if you’re a franchise store.
How does inventory work?
Most dealers already have an inventory or listing provider. During setup I link or embed your live inventory from it, and the homepage cards feature the vehicles you want to push.
Does it work for independent and used car dealers?
Yes. Sections are renamed and rearranged to fit, whether you sell new, certified or pre-owned, or run a buy-here-pay-here lot.
Can the calculator and specials use my numbers?
Yes. The calculator defaults, offers and fine print are all set to your real programs and disclaimers during setup.
Which Squarespace plan do I need?
One that allows custom code: Core, Plus or Advanced, or a legacy Business or Commerce plan. Basic and Personal plans don’t support it.
Ready when you are
Let’s make itYours
Tell me about your business and what you need from your website. I’ll reply personally and let you know if the template is the right fit.
Ask about the template
Socialize
@RitnerDigital
If you’re into SEO advice that doesn’t put you to sleep, AI search news in plain English, and the occasional plate of pasta, you’ve come to the right place.
Same-day brake repair, with strong reviews from local fleets.