If AI Is Eating Your Content Marketing Career, Consider This Pivot

A significant portion of what content marketers have been paid to do can now be done faster and cheaper by AI — and the market is adjusting accordingly. But the displacement isn't uniform. There's a pivot available right now that AI genuinely cannot replicate, that the market is undervaluing, and that's sitting largely untapped inside most of the businesses you've worked for. That pivot is data journalism — and if you're a content marketer looking for ground worth standing on, this is it.