Google Didn't Kill FAQs. It Killed the Abuse of Them. Here's What's Actually Going On.
There's a post making the rounds in SEO circles with a headline that reads like an obituary: "BREAKING: Google just KILLED FAQ rich results." Cue the panic, the hot takes, and the comment section brawl. Here's the thing — both sides are wrong. Google didn't kill FAQs. It killed the abuse of them. Here's what actually happened, why it's been coming since 2023, and what it means for your website.