SEO for Profit Split: When “We Only Get Paid If You Win” Is a Power Move (and When It’s a Trap)

SEO for profit split flips traditional SEO pricing on its head: no retainer, no upfront fees—just a percentage of the profit generated from organic search. It sounds like the ultimate win-win, but the reality is more nuanced. In this guide, we break down how SEO profit split models really work, the hidden tradeoffs most agencies don’t mention, and which businesses benefit the most from performance-based SEO partnerships.