The Agency Model Is Breaking. Here's What Comes Next.
For twenty years, agencies sold execution. We have the team, the tools, the expertise — you pay us to deliver. AI broke that model. Companies are insourcing, retainers are shrinking, and the execution layer that agencies always relied on is being commoditized faster than most want to admit. The agencies that survive aren't the ones who adapted their tools. They're the ones who changed what they're selling entirely.
They Don’t Like Those AI Images
AI images are everywhere—but not everyone’s buying in. While some brands embrace sleek, generated visuals, others stick with old-school stock photos because they signal trust and authenticity. This post breaks down why visual preferences aren’t about trends—they’re about what your audience believes when they see your brand.