Hotjar's Heatmaps Used to Be Best-in-Class. Here's What Went Wrong — and What to Use Instead

For years, Hotjar produced the cleanest, most client-ready heatmaps in the business. Then Contentsquare absorbed it, split it into three billed modules, and the polish quietly drained out of the exports. Here's exactly what changed, why your reports look uglier now, and the best alternatives — Microsoft Clarity, Mouseflow, Crazy Egg and more — depending on what you actually need.