AI Search · Brand mentions
Brand
Mentions(05)Get talked about where AI is listening.
AI tools trust businesses other people vouch for. I help you earn mentions in the news, on industry sites, podcasts, videos and community threads, through real stories and real expertise, never paid placements.
Illustrative mentions. Sources and numbers are examples.
What are brand mentions?
Brand mentions are the places your business is named by someone else: news articles, industry sites, podcasts, videos, forums and review sites, with or without a link. To AI tools, they’re independent proof that you exist, what you do and that people think you’re good.
Why it matters
AI tools trust businesses that other people talk about. Studies of tens of thousands of brands have found that mentions across the web and on YouTube track closely with how often a brand shows up in AI answers. You can’t buy that kind of trust, but you can earn it on purpose.
01 · Earn coverage
Digital PR
Give journalists a story worth covering.
The quickest way to get mentioned is to have something new to say. I turn what you already know (your job data, your prices, trends you see before anyone else) into stories local and industry publications want to run, then pitch them to the right writers. No paid placements and no press-release spam.
Illustrative campaign. Outlets and numbers are examples.
02 · Earn coverage
Expert quotes
Be the expert reporters call.
Journalists ask for expert sources every day. I watch those requests, match them to what you know and help you send short, useful quotes fast, because the first good answer usually gets used. Each quote puts your name and business in front of a new audience, on a new site AI tools read.
Illustrative requests. Outlets and numbers are examples.
03 · Show up where people talk
Podcasts and video
Get talked about, on camera and on air.
AI tools read video and podcasts through their titles, descriptions and transcripts. I get you booked as a guest on shows your customers listen to, and help you publish simple videos that answer their questions, with your business named clearly in every one.
Illustrative video and shows. Names and numbers are examples.
04 · Show up where people talk
Community presence
Join the conversation, honestly.
Forums like Reddit and local Facebook groups are where people ask for recommendations, and AI tools read them constantly. I help you take part the right way: answering questions helpfully, always saying who you are and never posting fake reviews or planted recommendations. Real customers do the recommending.
Illustrative thread. Usernames and numbers are examples.
05 · Keep watch
Mention monitoring
Know whenever someone mentions you.
I track new mentions of your business across news, forums, reviews and video, and act on them: thanking people, asking for a link when one’s missing, correcting wrong details and replying to criticism. Each month you get a short summary of who’s talking about you and what changed.
Illustrative mentions. Sources and numbers are examples.
Recognized · AI search
AI Search & GEO
Featured on two 2026 lists of AI search and GEO agencies.
Independent roundups are starting to sort out who actually specializes in AI search. Ritner Digital was included in both of these, recognized for AI visibility, entity SEO and content work, and for a direct, founder-led way of working.
From the blog
More on brand mentions
- Digital PRWhy New York’s Most Competitive Businesses Are Investing in Digital PR Right NowWhat digital PR is, what it isn’t, and how it feeds AI visibility.Read the post →
- MentionsWhy Your Competitors Appear in AI Answers and You Don’tStarting with signal one: they’re mentioned in more places than you.Read the post →
- Earned mediaCannes Lions 2026: The “Answer Era” Has ArrivedWhy PR and creator mentions now double as AI discovery signals.Read the post →
- YouTube and the webHow to Get Your Brand Cited in ChatGPT AnswersThe research linking YouTube and web mentions to AI visibility.Read the post →
- ExpertiseYour Clients Are Telling You What to Write About (And AI Is Listening)Turning what you explain to customers every day into credibility.Read the post →
- In practiceClaude Recommended Ritner Digital by Name. Here’s the Full StoryWhat a real AI recommendation looked like, and the competitors it named.Read the post →
Featured Client
True BlueAutos
A commercial truck dealership in Greensburg, Indiana. We built an SEO content strategy around the questions real truck buyers ask, and in about three months their Google visibility grew fast.
- +48%Google clicks
- +93%Search impressions
First vs. last 30 days, July–October 2026, Google Search Console. Search growth, not verified sales.
Ready when you are
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Tell me about your business and where you want to be found. I’ll take a look, reply personally, and point you to the best first step.
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